21 of 2016

Newsletter No. 21   24 June 2016

Key fashion trends for the forthcoming season

Sara Maggioni, director of retail of WGSN, the trend authority, recently presented the Spring/Summer ’17 Buyers Briefing at Source Africa, which presented key fashion trends for the season ahead, backed by extensive data.

Maggioni shared the season’s key trends in women’s apparel, including colour, details, fabric, finishes and more. This information assists in equipping fashion buyers with the insights they need to move into the next season strategically, ultimately appealing to the commercial market and increasing sector growth.

Trends continue to feature the elevation of casual wear and classic items to high-fashion status – with huge commercial appeal. We can also expect to see more of the cross-pollination between casual and formal styling, which gained much attention last season. A shift towards more natural hues and fabrics is also evident, and sustainability remains a strong theme throughout – particularly in the denim space.

Major challenges faced by manufacturers and retailers

The trend talk was followed by a presentation by Christian Gerling, GM consumer & retail services EMEA LA of Underwriters Laboratories (UL) in Germany. The discussion explored the major challenges faced by manufacturers and retailers, from testing to inspections and responsible sourcing.

Gerling shed light on the US and European markets, focusing on matters of compliance and the complexity of the laws that govern manufacturing and trade. He touched on the influence of consumers and the media, noting the increased demand for fashionable, well-priced items made and sourced in a socially and environmentally friendly manner.

Join the CEO of Dressmeoutlet.com at the 2016 Women in Business Seminar, South Africa

Olatorera Oniru is one of Africa’s notable women entrepreneurs currently acknowledged as the new rising stars with ambitions to witness the continent catch up with the rest of the world’s developed nations. She has taken a strong passion for fashion and the retail industry and has scaled up Dressmeoutlet.com rapidly, a company she founded only 6 months ago. As Dressmeoutlet.com continues to witness massive growth, Olatorera Oniru continues to push for stronger development and growth in Nigeria and other African economies.  She is an avid growth enthusiast and development speaker passionate about all things Africa. Olatorera is one of the inspiring women speaking on the 5th of July, 2016 at the Women in Business Seminar in South Africa.

“The Women in Business Seminar will be a game changer for many of us. Africa right now, more than ever before, needs the strongest of women coming together to collaborate on growth opportunities for the continent while brainstorming to mitigate on related issues that have plagued each country” Says Olatorera Oniru “I look forward to meeting with some of South Africa’s best leading women, established and emerging creative manufacturers, the media and retail experts at the Women in Business Seminar and at other times during my one week visit to South Africa.”

Dressmeoutlet.com is an e-commerce company that is keen on growing the African fashion industry by retailing uniquely made-in-Africa fashion, beauty and health products. The company retails quality African products at affordable prices with fast lightning delivery to anywhere in the globe, increasing global visibility and appreciation for African fashion and creativity. Dressmeoutlet.com’s products and services are positioned to unlock the citizenship and entrepreneurial potential of millions of young Africans through harnessing the potential of e-commerce and other initiatives.

Before establishing Dressmeoutlet.com, Olatorera flourished her career working for two Fortune Top 5 companies namely Bank of America Merrill Lynch and General Electric. She also worked for one of the world’s largest telecommunications companies, Lars Magnus Ericsson, as a global consultant and later as Head of Sales Governance. Through her solid work experiences, Olatorera began thinking about how to make an impact in her country and Africa and this led to Dressmeoutlet.com’s entry into the market a few months ago.

Dressmeoutlet.com has since grown and has been featured on Forbes as one of the fastest growing retailers in Africa. Olatorera Oniru was recently listed in ‘Forbes list of 30 Most Promising Young Entrepreneurs in Africa’. As CEO of Dressmeoutlet.com, she is currently leading initiatives to realize a pinnacle in Africa’s history whereby we would rely less on importation and innovate more with natural resources and citizenry capabilities.

Her viral quote “Push your dreams; don’t let anything stop you from doing anything great for the world” motivated millions of people in April 2016.

The Women in Business Seminar 2016 will tackle Female Business Leadership on the continent and will provide a networking and learning platform designed for female leaders, managers and entrepreneurs who want to advance their career or grow their business by taking charge of their own professional and personal development.

Held at Emoyeni Estate, Parktown Johannesburg, 15 Jubilee Rd Johannesburg South Africa. The Seminar takes place on Tuesday, July 5. Early bird special registration is R1500 and normal tickets for R2000.

Register online at http://wibs.org.za. For questions regarding the conference, contact Karabo Keepile at +27 10 593 0595, or karabok@nasedimedia.com.

Kwara secures $56mn Chinese investment for textile park 

Western Nigerian state of Kwara has secured a $56 million investment from a Chinese company for setting up of a textile industrial park in the state, according to local media reports.

The agreement for establishment of Kwara Chitex Industrial Park was finalised and signed during Kwara governor Alhaji Abdulfatah Ahmed’s recent visit to Ningbo, in east China’s Zhejiang province.

As part of the deal, Ningbo Jinsheng Star Import and Export Company would invest $56 million in Nigeria for setting up of the textile park, while Kwara state would provide up to $5 million in counterpart funding and also make available 400 hectares of land as well as infrastructure support.

Once operational, the textile park is likely to provide employment opportunity to 3,000 people, Ahmed said.

Kwara government is focusing on manufacturing to stimulate its economy and create jobs. “We are looking for investors especially in the area of manufacturing,” Ahmed said.

The state has very young population, which can provide strong workforce for industrialisation. (RKS)

Fibre to Fashion


Did you Know…….

​Early sewing needles were made of bone and ivory.

“The whole nine yards,” a common phrase, came from the fabric that was needed to make the fanciest coat for a man of fashion

In the 20th century, more than 4,000 different kinds of sewing machines were made



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